Frequently asked questions
If your question isn't here, ask it on the strategy call — we answer straight.
How fast do we see results?+
Most brokerages see qualified appointments within 21 days and a measurable lift in funded volume by month three.
Do we have to replace our current CRM?+
No. We can run alongside your LOS and current tools, or migrate you fully.
Is this just Loan Seeker generation?+
No. Loan Seekers are one stage of eight in the Conversion Spark System.
Who implements everything?+
We do — build, launch, automation setup and loan officer training.
Do you work with single loan officers?+
Yes, from solo loan officers to multi-branch brokerages.
Are the Loan Seekers exclusive?+
Yes. Every Loan Seeker is generated for your brand and lives in your CRM only.
What does onboarding look like?+
A kickoff strategy session, platform build, campaign launch and weekly optimisation calls.
How long is the agreement?+
An initial 90-day implementation period, then month to month.
What does the AI actually do?+
It responds in seconds by SMS, voice and email, qualifies the borrower and books the appointment.
Will AI sound robotic to borrowers?+
No. Scripts are written by mortgage sales people and reviewed with you before launch.
Can we keep our phone numbers?+
Yes, numbers can be ported or tracked without disruption.
Do you handle compliance?+
We build to industry messaging standards and your compliance team approves all copy.
What reporting do we get?+
Cost per Loan Seeker, cost per application, close rate and ROI by source and by loan officer.
Do you build our website?+
Yes — conversion-focused mortgage sites, funnels and landing pages are included.
Can you help with realtor partnerships?+
Yes. Referral and co-marketing campaigns are a core part of the system.
Do you help with recruiting loan officers?+
Yes, we run recruiting funnels for growing brokerages.
What markets do you serve?+
Mortgage companies nationwide, across purchase, refinance and specialty products.
What if we already run ads?+
We audit them first, then keep what works and rebuild what doesn't.
Is there a platform-only option?+
Yes, but most brokerages get better results with done-for-you implementation.
How do we get started?+
Book a Growth Strategy Call and we'll map your pipeline on the call.
Ready to become the market leader in your area?
Book a 30-minute Growth Strategy Call. We will map your pipeline, show the platform, and give you a plan you can run with — whether you work with us or not.